Monday, September 14, 2009

"Stereotyping in the Media"

http://www.media-awareness.ca/english/issues/stereotyping/index.cfm

Summary:

Media stereotypes are inevitable, especially in the advertising, entertainment and news industries, which need as wide an audience as possible to quickly understand information. Stereotypes act like codes that give audiences a quick, common understanding of a person or group of people—usually relating to their class, ethnicity or race, gender, sexual orientation, social role or occupation.
Stereotypes can:
1. reduce a wide range of differences in people to simplistic categorizations
2. transform assumptions about particular groups of people into "realities"
3. be used to justify the position of those in power
4. perpetuate social prejudice and inequality
More often than not, the groups being stereotyped have little to say about how they are represented. It explores the impact of stereotyping on self-image and the development of attitudes among the young, and it showcases efforts to counter stereotyping with alternative programming.

Response:

This article states that television shows have a lot of stereotypes all throughout their shows. like it says stereotypes mostly are about the peoples class, ethnicity or race, gender, sexual orientation, social role or occupation. I think that people all have to stereotype the show so that they can figure out whats going on with that character and understand whats going on with rest of the show. I agree with this article that stereotyping is dangerous. People can become very offended, because of how "they" are being presented. So I think that stereotyping is okay up to a certain point.

1 comment: